Вакансия Product Marketing Manager

15 вакансий
Специализация: Marketing/PR
Уровень: Middle
Опыт: 3 года
Уровень английского: Upper-Intermediate
Город: Минск
Режим работы: Полный день
Размер компании: 700

Since 2011, Emerline has operated as a part of LeverX Group helping startups and established businesses build various software products – from the web and mobile apps for iOS and Android to commercial and corporate websites and sophisticated enterprise solutions.

And we invite you to be a part of your friendly and talented team.

Responsibilities:

  • Leading the go-to-market (GTM) activities for that product;

  • Build and communicate the vision and value of the product;

  • Develop product marketing strategies (pricing, advertising, product launching);

  • Assess the efficiency of marketing programs;

  • Set up marketing campaigns for demand generation;

  • Manage the social media groups of the product: create a content plan, posts;

  • Test marketing product features, releases and ad copy;

  • Conducts competitor analysis & market research.

Requirements and Skills:

  • 3+ years of hands-on experience with product analytics;

  • Strong communication skills. Public speaker, comfortable in front of large, senior groups;

  • Strong collaborative skills. Being able to work with engineering, design, management teams;

  • Strong research skills. Analysis of data, surveys and customer interviews;

  • Setting the appropriate pricing strategy for the product;

  • Launching the targeted marketing campaigns on Facebook and Instagram;

  • Understanding user acquisition mechanics;

  • Understanding of app store search optimization

  • Working knowledge of analytics tools.

D47de25a64ce3d2dfeb6f0c13a6024d6
Представитель компании
Вакансии компаний